Homebody
Refreshing Homebody loungewear
into a modern-luxury brand
Made For Moments
Of Calm
Made for moments of calm is a guiding philosophy created to elevate and define a new brand identity for Homebody. Brought to life through a serene visual language that evokes the feeling of being transported to a calming space of relaxation. Rolled out across digital, print, packaging, and social.
The rebrand secured Homebody a concession in Harrods department store, increase sales and an up take in editorial features
