Ladbrokes
Taking a punt on Ladbrokes’ Facebook
page to garner more ‘likes’.
The Lad’s
Weekender Generator
A Facebook game giving players the chance to generate and win their ultimate weekend away with their mates. Free to play, players had to like
Ladbrokes’ Facebook page to play.
Users were encouraged to keep spinning until they span their dream weekend with their mates. Submitting their weekend tagged each of your three Facebook friends in the slots, creating a viral aspect to the game.
