Nike
Localising the global launch of the Epic React Flynit 2 trainer for the UK through the lens of #NothingBeatsALondoner.
Instant Go London
The Instant Go London campaign brought to life the Epic React Flynit 2 trainer’s attributes of added bounce, lightness, and durability through bold product imagery and thumbstopping short films.
Activated across owned and paid media, parkour influencers were used to amplify the campaign on social.
